The Labour Weekend Market Day
Well people, My wife, Helen and I went to the Paraparaumu market, while Graeme did the Palmerston North market, which was held in the Square. It was a beautiful day for both markets, Although it turned a little cool later in the day in the Square. However, all-in-all folks, the market day wasn't too bad.
It was also the first day for a new product to provide customers another choice and try out the Tāwari Honey, produced by Manawa Honey NZ.
See you at the next farmers market.
As you know we at aria foods are dedicated to bringing the best of indigenous products to you, sourced from partner communities we know and work with from around the world. These communities are active in advocating for the rights of their people and the land they occupy.
Kitigan Zibi Anishinabeg First Nation who are the proud suppliers of Awazibi Maple Syrup recently sent a letter to the Government of Canada and Ontario reminding them of the need to respect First Nations traditional lands and to listen to them when contemplating developments in or around their territories.
Often these communities are on the front-line of environmental advocacy, not because it's trendy but because industries like mining or forestry will have a long term affect on the health and well-being of the community and the environment they live in. Having alternative development options to these industries like maple syrup production not only ensures more sustainable income but provides a viable alternative to more destructive industries. So yes by buying Awazibi Maple Syrup you are directly supporting a better future for us all.
Well people, I suppose the time had to come where I had to present myself so those people out there in cyberspace can see the "hardworking" side of āria foods at its best.
Yes, we sold more products today and it looks like more and more people who were unaware that the fabulous Awazibi Maple Syrup was available here in Ōtaki, are now dedicated followers.
Even sold our first 'smoked manuka flaky Aotearoa sea salt' product.
Now imagine this; just finished dinner and now to adjourn to the sitting room with a plate of 2 scoops of Vanilla ice-cream, with a table-spoon of Cognac Brandy drizzled over the ice-cream, and to top it off with a table-spoon of Awazibi Maple Syrup drizzled over the ice-cream. You sit down in your favourite lazy-boy seat and take a spoonful of ice-cream...oh! you realise, "OMG, I'm in Maple Syrup heaven".
Now hold that thought, and think about how disappointed you are because you never called in to the Ōtaki Farmers market, or the Paraparaumu Farmers market to purchase your Awazibi Maple Syrup.
So don't forget. Next Saturday, "I must purchase my Awazibi Maple Syrup"!!
Well folks, looks like āria foods has become established as the place to "get your Awazibi Maple Syrup" because the customers have realised the syrup is the 'real thing' and the taste is absolutely beautiful. You could say it is the "nectar of the gods".
It seems that when a customer has sample their first taste of Awazibi Maple Syrup, they are so taken with the beautiful taste that they purchase it.
We sold 5 Awazibi Maple Syrup this day. Although it appears not to be in large numbers, but it is steady and we are building up a loyal Awazibi Maple Syrup customer base. We also sold some of the other products like dressing sauces and seasoning used for stews and casseroles, from Te Puia in Rotorua, Aotearoa New Zealand, and a energy bar made from Manuka Honey from an indigenous provider of the iwi, Maniapoto .
We have been experimenting with how we display our products, as you can see from the photo above, with our banner in the background.
Well, this is a hei kōnei rā, farewell until next next time. Happy eating everyone!!
P.S. Don't forget to have a look at our blog post on the launch of our FMTV transporter in Paraparaumu.
This is our third week at the Paraparaumu market and the second time I have run it. Tom continues to do the Otaki market. Its a great market with lots of wonderful food, fresh veggies and great breads and cakes and I really enjoy the coffee. Its close to the beach, so it can be a bit windy and at the moment its a southerly so cold. Though it was cloudy the rain stayed away and we got lots of people through.
One of the main reasons we go to the markets is being able to connect to customers. We share with them our story and though many have tried maple syrup in the past they are surprised at how great “real” maple syrup tastes. You do have to explain that the maple syrup they get from the supermarkets is often only flavoured sugar products and not the real thing. If nothing else we hope we are doing our bit to educate people on the difference.
So today we launched our new Farmers Market Transport Vehicle or FMTV for short. It has a low carbon food print, saving countless trees and is good for our planet. It is contributing to the health and well-being of āria foods staff (aka me) and is very cost effective to use. It is a bit slow and I have to admit being as unfit as I am it was like running a marathon but it is the way we will be getting our gear to and from the markets from now on. So if you see a guy pulling a trolley on a Saturday morning in Paraparaumu at around 7.30 am, give him a toot as its probably me.